The Brad Gushue Effect: Bringing the 2026 Brier Back to Newfoundland
The 2026 Montana’s Brier is set to return to St. John’s, Newfoundland and Labrador, rekindling the fervor and excitement that the province experienced in 2017 when hometown hero Brad Gushue clinched his first national title at the Mary Brown’s Centre. This return is not just a coincidence but a testament to the enduring influence of Gushue on Canadian curling.
Gushue, a six-time Brier champion and Olympic gold and bronze medalist, has been a cornerstone of Newfoundland’s curling scene. His victory in 2017 was a historic moment, ending a 41-year provincial drought and igniting a curling renaissance in the region. The sold-out crowds, the vibrant atmosphere, and the palpable pride were unforgettable. Curling Canada’s decision to bring the Brier back to St. John’s reflects the lasting impact of that event and the province’s passionate curling community.
The 2026 Brier, scheduled from February 27 to March 8, will be held at the Mary Brown’s Centre once again. The venue, with a seating capacity of approximately 6,300, has proven to be an ideal setting for major curling events. The adjacent St. John’s Convention Centre will host the World Famous Patch, ensuring fans have a complete experience.
Gushue’s recent successes further underscore his significance in Canadian curling. In 2024, he led Team Canada to a Brier victory in Regina, marking his sixth national title. His consistent performance, including a 97% shooting accuracy in the final, solidifies his status as one of the sport’s elite athletes.
The 2026 Brier is more than just a sporting event; it is a celebration of Newfoundland’s rich curling heritage and a nod to the profound influence of Brad Gushue. As fans eagerly anticipate the tournament, the legacy of the 2017 victory and Gushue’s continued excellence promise to make the 2026 Brier an unforgettable experience for all.
