How Brad Jacobs Found ‘Home’ with a New All-Star Foursome
In the world of curling, few stories are as compelling as Brad Jacobs’ return to the sport’s elite ranks with his newly formed team. After a brief hiatus following the 2022 Grand Slam season, Jacobs made a triumphant comeback, leading a powerhouse foursome that has rekindled his passion and competitive edge.
In April 2024, Jacobs announced he would be skipping a new team based out of Alberta, joining forces with third Marc Kennedy, second Brett Gallant, and lead Ben Hebert. This move reunited Jacobs with Kennedy, his former teammate from 2019 to 2022, during which they secured three consecutive Grand Slam titles. Kennedy expressed his excitement about the reunion, highlighting the strong chemistry they shared on the ice. Jacobs, in turn, welcomed the challenge of leading a team of seasoned champions, seeing it as an opportunity to elevate his game and embrace a new leadership role
The team’s synergy was evident from the outset. In their first season together, they reached the finals of both the 2024 National and the 2025 Masters Grand Slam events. Their performance at the 2025 Montana’s Brier was particularly noteworthy, as they clinched the national championship with a 5–3 victory over Manitoba’s Team Dunstone. This win not only marked Jacobs’ second Brier title but also secured their spot as Team Canada at the World Men’s Curling Championship in Moose Jaw, Saskatchewan
Off the ice, the team’s bond deepened. Despite the geographical distance between Jacobs in Sault Ste. Marie and his Alberta-based teammates, they maintained a strong connection through regular training camps and events. A memorable trip to Jacobs’ hometown highlighted the team’s unity, as they were embraced by the local community and experienced firsthand the pride Jacobs has in representing his roots. Teammates affectionately dubbed him “the Mayor” during their visit, a testament to the respect and camaraderie within the group
Jacobs’ journey with his new team exemplifies the power of collaboration and shared ambition. By surrounding himself with like-minded champions, he has found not just success, but a renewed sense of purpose and belonging in the curling world.
